Plug and Play with Credibility
No matter the channel, we have a brand solution. For retail chains, we’ve developed control brands that offer regional exclusivity at varying price points. For independent coffee houses, we carry two brands that allow you to be you, while meeting the needs of two distinct coffee drinkers.
Our brand portfolio delivers best-in-class solutions for two category segments: fair trade and organic, middle-tier. Each brand comes with an array of marketing and merchandising support. Control brands offer a great opportunity to expand your coffee portfolio or fill an existing product gap with an off-the-shelf brand designed and targeted to a specific coffee consumer segment. And since control brands are designed for specific geographic markets, they open the door for you to feature them as an exclusive offering. Simply put, control brands allow you to secure private brand margins but without the lead time, investment, or resources required by a private brand.