June 2010

Trade Down in Coffee? No Chance!

Last month, when I was standing at our booth at FMI, the rep from the plastic bag company to our left walked over to our espresso bar, put milk and sugar in her cup of Project Direct™ direct trade Peru San Ignacio, looked at me and proclaimed, without prompting, “Coffee’s coffee, right?” Read more »

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Great coffee is Public Domain

Built on the belief that coffee should be an experience, not just a routine, we are proud to announce our flagship coffeehouse, Public Domain. Public Domain brings our new line of small batch roasted, seasonal coffees, world class baristas, a pour over brew bar and the innovative new espresso machine, the Slayer, to downtown Portland. Read more »

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From the Roaster: Paul on Public Domain

A few years ago (ok, 20 years), Coffee Bean International chose to move from being a retail/wholesale roaster to purely wholesale. I believe the primary reason may have been that we didn’t want to compete with our retail customers. As the lead roaster and coffee buyer at the time, this move made life a bit easier. We no longer needed to deal with the retail side… Read more »

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News: Roastmaster Paul Thornton Re-elected to SCAA Board

We are thrilled to announce that our Roastmaster, Paul Thornton, has been elected to serve a second term on the Board of Directors for the Specialty Coffee Association of America (SCAA). The SCAA is the world’s largest coffee trade organization and serves the coffee industry, from growers and distributors, to roasters and baristas, to coffeehouses, with education, training, resources and businesses services. Read more »

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What's Cupping Best: Ethiopia Yirgacheffe

This is one of my favorite times of year because the fresh African coffees are rolling in. We are particularly excited about the Ethiopia Yirgacheffe because of its extraordinary fruitiness and intense aroma. The aroma of berries and citrus prepare the palate for notes of lemon peel, bergamot, raspberry, and strawberry. These bright, juicy fruit flavors are finished by chocolate and caramel sweetness and a hint of lavender. And, there is a rich, creamy element to this complex coffee that is almost oatmeal-like. As the birthplace of coffee, we expect a lot out of Ethiopia and this coffee does not disappoint. The unique, wild taste typical of Ethiopians is evident in this season’s Yirgacheffe. Read more »

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